Audiovisual resources to integrate learning in Artificial Intelligence in higher studies in graphic design in
DOI:
https://doi.org/10.20868/ardin.2026.15.5667Keywords:
Graphic design, generative artificial intelligence, screencast, teaching-learning, AI competenciesAbstract
This study presents a teaching experience implemented within the course Maquetación, part of the undergraduate programme in Digital Graphic Design during the 2024–25 academic year. The research aims to examine students’ perceptions regarding the integration of generative artificial intelligence (GAI) tools into a course activity, alongside their learning experience through audiovisual resources in screencast format. The findings indicate that the incorporation of GAI tools was perceived as positive, both in terms of their practical utility and their contribution to the teaching and learning process. Nonetheless, certain limitations were reported due to students’ lack of access to licences for the latest software versions. The results also reveal a probable or highly probable intention among students to employ such tools in their future professional practice. The low response rate suggests the potential presence of a self-selection bias.
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